Module 11: Conversion Tracking & Google Analytics Integration
Topics Covered:
- Setting up conversion tracking with Google Tag Manager
- Installing tracking codes on landing pages
- Measuring leads, form fills, calls, and purchases
- Linking Google Ads with Analytics & Goals
- UTM tracking and traffic source analysis
- Measuring ROAS (Return on Ad Spend)
Hands-on:
📈 Implement and test conversion tracking setup live.

