Topics Covered:

• Understanding YouTube ad formats (Skippable, Non-skippable, Bumper, Discovery)
• Targeting based on demographics, interests, and keywords
• Creating compelling video ad scripts
• Setting up video campaigns in Google Ads
• Bidding strategies for video ads
• Measuring view rate, CPV, and engagement

Hands-on:

🎥 Run a YouTube ad campaign using a demo video and track performance.