MODULE 3: On-Page Optimization & Page SEO Techniques
🎯 Objective:
To optimize web pages for search engines and users through structure, content, and tags.
🧩 Topics Covered:
- Page structure and content hierarchy
- Title tags, meta descriptions, H1-H6 headings
- Image SEO (alt text, compression, naming conventions)
- Internal linking and anchor text optimization
- SEO-friendly URLs and slug optimization
- Keyword placement and content readability
- Schema markup and structured data basics
- Canonical tags and duplicate content handling
- E-E-A-T principles for better trust signals
🧠Practical Tasks:
- Optimize one web page end-to-end using on-page checklist
- Add schema markup to a blog post
- Write optimized meta titles and descriptions for given keywords
🧰 Tools Used:
Yoast SEO, RankMath, Screaming Frog, MozBar
✅ Learning Outcome:
You’ll learn to make any webpage SEO-friendly and ready to rank using precise page SEO techniques.

